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How to guides
Are you a data driven marketer? Do you like to growth hack your way using data? These 21 tools will you use smart data to boost your app engagement, downloads and revenues. The list is divided into the most fundamental sections of the marketing funnel. Tracking and Measuring User Acquisition One of the best places to...
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As of last July, there was a combined total of 2.5 million apps in the Google Play App Store and the Apple App Store. The app stores get more and more competitive every year, and app publishers are using every available advantage to increase their downloads. Number of apps in each of the app stores,...
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Have you been struggling to figure out the different ASO strategies between Google Play and Apple’s App Store? Are you confused by one or the other app store? Need some help determining the best way to leverage ASO for both Android and iOS? This article unravels the different ASO strategies required for Google Play and Apple’s...
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Below, you will find 17 tools that will help you test various features of your app and obtain real-time feedback. The tools will help you discover where your users are struggling and, thus, how to improve your app. Let’s get started! 1. Userlytics Best feature – Recruiting couldn’t be any simpler. You can send an...
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Thousands of mobile apps are added to the Play Store and App Store everyday – and both stores have millions of apps available. Despite the overwhelming amount of apps available, the majority of smartphone users don’t download any apps each month. Think about it – when was the last time you downloaded an app? You’re...
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The use of mobile devices on the web is increasing, and Google is adding more updates to their search algorithm that favor mobile-friendly websites. So if you’re only thinking about desktop visitors, it’s high time to make your site mobile-friendly. From checking to confirm your website works with mobile to ensuring you comply with Google’s...
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Did you know you can set up Google Analytics for your eCommerce app? That’s right. Just as you use it for your website, you can track and measure data about how people find and use your app. In this guide we will show you exactly how to achieve a flawless integration, but before we do...
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